Tapmy Blog author
Olivia Chen
Covers creator stores, offers, and the playbooks that turn bio traffic into repeat buyers on Tapmy.
Articles by Olivia Chen
- One store vs five tools: what a creator tool stack really costs
Sep 12, 2026
Selling through five tools costs you twice: in fees and in buyers lost between them. A worked example of a creator stack versus one store, and how to move without breaking anything.
- How to reduce membership churn: keep members past month two
Aug 8, 2026
Membership churn is the share of members who leave each month. How to calculate it, why the first two months decide most of it, and five fixes, with Recurly's benchmark of 6.77% average monthly churn for consumer subscriptions.
- Creators vs brands in 2026: who owns the customer?
Jun 30, 2026
In 2026, the creators who win are not the ones with the largest following — they are the ones who own the customer relationship. Here is how independent creators reclaim buyers from platforms and brands with owned stores, email, memberships, and one-step checkout.
- Why we built one-step checkout, and what we left out
May 10, 2026
Tapmy's checkout asks for three things on one screen: name, email and payment. Why we built it that way, what we removed, and when a multi-step checkout is still the right call.
- Community vs membership: which should you launch?
Apr 28, 2026
A membership charges for access to your content and perks; a paid community charges for access to other members. How to choose between them, what each costs to run and when to combine them.